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Day 8: Empower Network Blogging Challenge

Jonathan Cronstedt shares insight from Neil Patel

We are now on Day 8 of the blogging challenge and I want to talk about content. Content is such a big deal in the world of blogging. I was actually recently quoted in a Business 2 Community article, “The Future of Content Marketing in 2015.” You can read it on the website; I’m number 25.

I recently read an awesome blog post from Neil Patel about creating content that drives organic traffic. Neil is fantastic. If you haven’t heard of him, he’s known for his blogging expert knowledge and is also the co-founder of KISSmetrics and Crazy Egg. The Wall Street Journal even calls him one of the top influencers on the Web.

I’ve reblogged the article below and included a link. For those wondering, attendees at Empower Network’s Revolution conference will be privy to insight from guest speaker Neil Patel. Revolution is scheduled for Jan. 24-26, 2015, at The Westin Lake Las Vegas at 101 MonteLago Boulevard in Henderson, Nevada. Buy your tickets and register for the event here.

Check out Neil’s blog for the article, and here’s the reblog:

How to Create Content That Drives Lots of Organic Traffic

by NEIL PATEL on OCTOBER 31, 2014

Have you ever wondered why some types of content generate lots of search traffic and others don’t?

I too was wondering about that, so I started to look for patterns and analyze competing blogs. What I found was interesting – so interesting that I decided to create an infographic to illustrate my findings.

If you want to generate more organic traffic from your content marketing efforts, follow the steps in this infographic.

Conclusion

Content that gets lots of search traffic is typically optimized for long tail keywords, contains tons of backlinks, and is evergreen.

If you write content, focus on creating posts with exclusive data, provide resources such as my advanced guides, and offer a unique perspective. I can tell you firsthand it works. My unique guides generate a lot of search traffic.

What other strategies can you use to create content that generates lots of search traffic?

Best,

Jonathan Cronstedt

 

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